Job To Be Done (JTBD)

The Core Tenets of Jobs-to-be-Done Theory

The Customer-Centered Innovation Map

The JTBD Market Definition Canvas

The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs

The Jobs to be Done Theory

The Jobs-to-be-Done Canvas

The Principles of Jobs Theory

Understanding Jobs Theory and Decision Forces

Unpacking the progress making forces diagram

What is the Jobs to be Done framework?